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Buy Citigroup Inc


About Citigroup Inc (C)

Citigroup Inc. is a diversified global financial services company with two main business segments: consumer banking and institutional financial services. While Citi’s consumer units include traditional and online banking, credit cards and investment advisory services, the bank’s institutional units conduct commercial lending, investment banking and securities trading operations. The bank has more than 200 million customer accounts with operations in more than 160 countries. 

With assets totally more than $2.2 trillion, C is one of those financial behemoths that deserves to be known via just that single capital letter and the captainship that it connotes. C ranks as one of the five largest banks in the U.S. It is among the 20 largest banks globally. It also ranks as one of the ten largest investment banks and securities dealers in the U.S.  And it is a primary dealer of U.S. government-issued bonds.

C was formed in its current form when Citicorp and Travelers Group merged in 1998, shattering decades-long rules aimed at keeping asset holders and asset speculators from being under one roof. The company traces its roots to lower Manhattan concern that arranged the fledgling American treasury’s bond issuance circa the War of 1812.

Consensus analyst forecasts are for revenues to exceed $69 billion in 2021, resulting in earnings of $6.48 per each C share. The consumer units of C were impacted by the pandemic with third quarter 2020 earnings falling by 34% versus the same period in 2019.

As a primary global deposit-taking lender, the share price of C can be extremely sensitive to changes (or lack thereof) in interest rates which directly impact profit margins, with higher rates helping to increase margins.

What is the price of C?

As of mid-January 2021, C shares traded at roughly $62. That spells a market capitalization of $130 billion. The annual dividend of $2.02 per share equates to a yield of over 3.2%.

Shares of C are very liquid with an average of 7.5 million trading hands daily. Like other big banks in 2020, C underperformed broad equity markets, dramatically. C had a 23% decline.

It’s an asset to consider long-term if widespread inoculation and economic recovery start to appear more likely.

How to buy C

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This article is for informational purposes only and takes no account of particular personal or market circumstances, and should not be relied upon as investment, tax, or legal advice. For investment, tax, or legal advice, and before taking any action you should consult your own advisors. Note that assets such as equities present unique risks for investors.

This content is correct as of February 2021

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