Digital advertising has become a multibillion-dollar industry. As we have seen in recent stories around Facebook and Google have become careless in their never-ending quest for consumer surveillance in the name of creating advertising revenue and building significant data profiles on everyone who uses their platforms. The Brave platform aims to combat the disparity between the relationships of advertisers, consumers, and content creators by paying publishers via Basic Attention Token ( BAT) directly for user-generated attention.

Here’s more information about Brave and BAT and how easy it is to buy, hodl, send and receive BAT on Uphold: